Dreams to Reality :: Radical Rods, Rides and Restoration
 

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Name: Bridget
Dream: Build her "dream home"

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Congratulations to our Win an iPad contest winner Bridget!  Bridget shared her dream of building her “dream home” with us and won an iPad 2.

When asked to elaborate on her dream home, Bridget wasted no time providing us with the…..read more

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Radical Rods, Rides and Restoration
Published: April 14 2011
Author: Sarah McElrean

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What a difference one year can make!  Just a little over one year ago The Dreamstoreality.ca Group of Companies joined forces with Gary Nicholls to expand his business, Radical Rods & Rides. 

In the past year, the business name has been expanded to Radical Rods, Rides and Restoration Inc.; a new property was purchased at 27 Jacobs Terrace in Barrie, Ontario; two of the three buildings were fully restored; the oversized parking lot was graded and paved and the business itself expanded from custom car and bike builds to offering everyday automotive services to local customers.

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This expansion was based on Gary’s passion for creating dream vehicles.  The philosophy was that his award winning team could offer the same services necessary to build custom cars and bikes (auto body work, custom paint, engine build and repair, custom fabrication, and spotless detailing) to the general public to help them make their own car, their dream car!

This auto super shop, branded as Roadrumble, now provides everyday auto body repair, custom paint jobs and touch ups, spotless interior and exterior vehicle detailing and an oversized vehicle paint booth.  Gary and his team now not only build award winning cars and motorcycles from scratch but also turn your everyday vehicle into your dream vehicle.  His belief is that any car can be a dream car with just a little TLC and the right team to complete the work. 

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The Roadrumble team believes in their tag line “Performance Perfected” – certainly the work they have been doing over the past six years can qualify as exactly that.  This team has won every major award at nearly every automotive show in Ontario and across the United States; Best Paint, Best in Class, Best Interior and the coveted Builder’s Choice are all awards displayed in the main building at 27 Jacobs Terrace. 

They also believe in exceptional customer service and have a strict focus on every detail.  They welcome new clients with respect and put the same time and effort into the regular work they perform as they do on the high end builds they’re known for.  New clients are surprised at how reasonable and competitive their pricing is (Gary boasts that they will meet or beat every competitor’s pricing); in fact, they’ve been asked to correct errors that were made by competitors, leaving clients satisfied and impressed.

spiderBike.jpgJust as the physical building and operating strategy have been an evolution so has the marketing and promotion.  A new, dynamic and exciting website has been launched (www.roadrumble.com) and advertising partners such as Barrie’s A Channel, Rock 95 and Metroland North Media have been established.

Perhaps one of the most exciting developments still to come is that Radical Rods, Rides and Restoration is switching to green energy.  In the summer of 2011, the Roadrumble buildings will be operating off a natural energy furnace courtesy of another business partner of The Dreamstoreality.ca Group of Companies, RT Natural Energy.   This development will not only create a huge financial efficiency, but will also be the first commercial building in Canada to run off RT Natural Energy Brickettes. 

Gary and his team are excited to support the local community, offering high quality service for everyday vehicles at reasonable prices, award-winning custom builds of cars and motorcycles all while creating a greener environment. 

Cobra.jpgThe Dreamstoreality.ca Group of Companies couldn’t be happier with the development of Radical Rods, Rides & Restoration and the work Gary and his team have put into taking their dream business to the next level.  The reward is seeing the smile on Gary’s face and the satisfied customers as they leave.  It’s hard to tell if Gary’s true dream really is in making cars or if it’s in fact making other people’s dreams a reality.